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  DOI Prefix   10.20431


 

International Journal of Humanities, Social Sciences and Education
Volume 5, Issue 1, 2018, Page No: 55-62
http://dx.doi.org/10.20431/2349-0381.0501009

Increasing Multi-Business Awareness through "Prol Papaya" Innovation

Rully Putri Nirmala Puji1,Bidayatul Hidayah2,Ismi Rahmawati3,Diah Arum Yuli Lestari4,Aditya Fachrizal5,Cahaya Novalinda6

Rully Putri Nirmala Puji, University of Jember, Indonesia.

Citation : Rully Putri Nirmala Puji,et.al, Increasing Multi-Business Awareness through "Prol Papaya" Innovation International Journal of Humanities Social Sciences and Education 2018, 5(1) : 55-62

Abstract

Low innovation and creativity skills of students affect the younger generation in taking business opportunities and business. This is due to the low level of awareness and capacity in entrepreneurship. Prolpapaya cake is an innovative food product as a solution to develop the multi-businessability of students. The study aims to review the effectiveness of prol papaya product development in encouraging students' business awareness. The type of this study is a survey study involving 100 students as respondents. The results show that the prolpapayacake innovation can increase students' multi-business awareness. The main contribution of this study is to emphasize that entrepreneurship can help job opportunities besides being a teacher or other profession.


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