The Coping Strategies of Commercial Banks in Big Data Background | International Journal of Managerial Studies and Research


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  DOI Prefix   10.20431


 

International Journal of Managerial Studies and Research
Volume 2, Issue 8, 2014, Page No: 110-116

The Coping Strategies of Commercial Banks in Big Data Background

Yuanyuan Ma 1

1. School of Finance & Economics, Shandong Jiaotong University, Jinan, China

Citation : Yuanyuan Ma, The Coping Strategies of Commercial Banks in Big Data Background International Journal of Managerial Studies and Research 2014 , 2(8) : 110-116

Abstract

The era of "big data" has dawned, which is known as a disruptive technology change in succession to the cloud computing and EPC system network. It will have huge influence on society, business and human. In this background, this paper analyzed the influences which will have on the commercial banks with the arrival of "big data" era. Some suggestions are put forward, such as combining financial services and social networking, strengthening cooperation among big data finance and cultivating the core abilities


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